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Singer and fashionista Rihanna has been signed up by the Italian fashion house to appear campaigns for Emporio Armani Underwear and Armani Jeans.

Rihanna – who will appear in ads for the fall-winter 2011-2012 collections, which were shot in New York City and debut in September – follows in the footsteps David and Victoria Beckham, Cristiano Ronaldo, and Megan Fox in representing the brand. Loving her ad campaign..