Today, Bobbi Brown Cosmetics is proud to announce that American model and actress Kate Upton has partnered with Bobbi Brown Cosmetics as the brand’s second celebrity face following their first-ever celebrity spokesperson, actress Katie Holmes.
“I was drawn to Kate because – not only is she incredibly beautiful – she is healthy, comfortable in her own skin, has such positive energy, and is a woman who creates her own rules”, says Brown, “She loves life and that is Pretty Powerful.”
“I’m thrilled to be the face of Bobbi Brown Cosmetics. Bobbi is an American success story – she created a global brand from an idea that women can be beautiful being exactly who they are and I love that,” says Upton.
The first iteration of the partnership will appear in July 2014 as campaign images at Bobbi Brown Cosmetics counters worldwide, and with supporting editorial features. This will be around September for Middle East.